GM's Profits Crash as CEO Doubles Down on EVs

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 updated on July 22, 2025

General Motors, the titan of American automaking, just took a brutal 35% hit to its profits, and the road ahead looks anything but smooth.

According to the Daily Mail, the nation’s largest carmaker reported a staggering drop in net income to $1.89 billion for the second quarter, down from $2.93 billion last year, while facing regulatory chaos, tariff pressures, and political headwinds on electric vehicle (EV) subsidies.

Back in February, GM made a strategic shift by ending production of the Cadillac XT4 in Kansas to pave the way for the upcoming Chevy Bolt EV. This move signals a clear pivot toward EVs, with the Bolt expected to be one of the most affordable electric options on the US market.

Regulatory Upheaval and Tariff Troubles Hit Hard

In May, GM slashed its full-year profit forecast, bracing for a $4 billion to $5 billion spend to comply with trade policies. The company is also pouring billions into US manufacturing to dodge President Donald Trump’s steep 25% import tariffs.

Fast forward to earlier this month, and Republicans passed the Big, Beautiful Bill Act, gutting consumer subsidies for electric and plug-in vehicles while rewriting corporate fuel economy targets. This legislative blow adds yet another layer of complexity to GM’s bottom line.

Last week, GM paused production at a Mexican truck plant before announcing a production boost at a Michigan assembly facility. It’s a chess game of cost-cutting and compliance in a high-stakes environment.

Profits Plummet and Stock Takes a Dive

Now, with the latest earnings report showing a $1.1 billion profit drop, GM’s stock plummeted nearly 7% in the aftermath. Investors are spooked by the numbers and the broader challenges facing the industry.

Despite the financial carnage, GM is doubling down on high-margin gas-powered vehicles like the Chevy Silverado and GMC Sierra, which remain the company’s cash cows. It’s also investing nearly $900 million to revamp a powertrain plant near Buffalo, New York, for V8 engines used in trucks and SUVs.

On the EV front, GM isn’t slowing down, offering a wide range of electric SUVs, trucks, and a sedan priced between $35,000 and $340,000. The company plans to expand its EV lineup further in the coming years.

CEO Barra Stands Firm on EV Vision

CEO Mary Barra remains unshaken, declaring in a shareholder letter, “We are also growing in EVs.” She emphasized consumer enthusiasm for GM’s electric offerings, citing design and value as key drivers.

In the same letter, Barra affirmed, “Despite slower EV industry growth, we believe the long-term future is profitable electric vehicle production.” She sees this as the company’s guiding principle, even amid current setbacks.

Barra also highlighted GM’s rising status in the EV market, noting that Chevrolet is now the number two EV brand, while Cadillac leads in luxury EVs. This competitive edge offers a glimmer of hope amid the gloom.

Analysts Weigh In on GM’s Challenges

Analyst David Whiston from Morningstar called the stock sell-off “unfair,” arguing to DailyMail.com that tariff impacts on earnings were predictable. Yet, the market’s reaction underscores broader investor unease with GM’s balancing act.

Whiston also noted the ongoing EV strategy, suggesting that expanding product choices and cutting battery costs could boost sales over time. But he cautioned it’s a long road ahead for GM to turn this vision into consistent profits.

For investors and wealth-builders, GM’s story is a stark reminder of how government policy and global trade can jolt even the mightiest corporations. If you’re eyeing automotive stocks, consider diversifying to hedge against regulatory risks, and keep a close watch on how GM navigates this turbulent terrain.

About Melissa Smith

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